Digital and Sustainable Business Development

The course aims to deepen your knowledge and understanding of various business models, including their digital, sustainable and innovative aspects.

This course combines lectures and practical exercises focused on:

After completing this course, you will have gained knowledge, skills, and a strategic mindset across the following areas:

Knowledge

You understand and can critically assess new business models and business activities emerging through digitalization and sustainable transformation in different industries.
You understand the impact of sustainable development on business models.
You explore how digital technologies facilitate the sustainable transition of business models.

Skills

You adopt a holistic perspective of the business as a leader, understanding the integration and interdependence of various functions.
You integrate and evaluate the impact of digital and sustainable solutions on business models.
You develop well-argued perspectives and ideas on business development, grounded in academic literature and practices, and communicate them effectively through presentations.

Attitude

You adopt a broad perspective on business development and its impact on customers and other stakeholders.
You take an exploratory approach toward utilizing technology in businesses.
You cultivate a critical yet positive perspective on sustainable and digital transformation in business.