One of the new priority areas at Arcada and the Department of Business Management and Analytics is business development and information analytics with a focus on analyzing large data sets, so-called Big Data. This area of research is a new venture within the university and employs a number of qualified researchers with solid experience in the field. The number of doctors within the area is over 5, and several of them have an adjunct professor’s title at a university. We have some areas of focus within information analytics, e.g. information security, financial stability research (see www.risklab.fi), text analytics and machine learning. We also have research activities in digital marketing focusing on tourism, e-commerce and customer relationship management.

We work nationally, together with Aalto University, Helsinki University,  and internationally, along with Goethe University (Frankfurt, Germany), The University of Iowa (Iowa, USA) and The Open University (London, England).